Digital Marketing
Techouse is a leading digital marketing company, based in Hyderabad, where we aim to change how businesses engage with their target markets. Our mission centers on empowering brands through inventive digital strategies and customized marketing solutions.
Job Description:
Techouse is searching for a motivated Digital Marketing Specialist to join our lively team. In this position, you’ll have a key role in shaping and executing inventive marketing strategies that amplify brand visibility and engage audiences across multiple digital platforms.
What You’ll Do:
- Create and manage digital marketing campaigns, focusing on keyword research, competitive analysis, and compelling ad copy.
- Support international digital marketing teams by managing channel uploads and facilitating asset sharing as needed.
- Monitor and evaluate campaign performance, identifying areas for improvement and implementing optimizations.
- Use advanced targeting techniques to effectively reach specific audience segments based on demographics and interests.
- Refine automation settings, bids, keywords, and landing pages to enhance performance.
- Use Excel to track key metrics, prepare detailed reports, and provide actionable insights to enhance campaign effectiveness.
Required Skills:
- Strong understanding of digital marketing principles, especially in paid search and social media.
- Experience with tools like Google Analytics and SEMrush to monitor performance and extract insights.
- Ability to use keyword research tools to identify effective targeting opportunities.
- Knowledge of platforms such as Google Ads and Facebook Ads for campaign management.
- Clear verbal and written communication for team collaboration.
- Eagerness to stay updated on industry trends and adjust strategies accordingly.
- Ability to manage multiple campaigns and meet deadlines effectively.
Experience:
- Fresh graduates are encouraged to apply, although candidates should ideally have over 1 year of experience in social and digital marketing.
- Strong technical knowledge of YouTube channel operations and backend management.
- Skilled in Microsoft Office (Excel, Word), Google Docs, Box, Keynote/PowerPoint, as well as Adobe Photoshop and Premiere.
- In-depth understanding of social media platforms.
- Must be proficient in English, both written and verbal.
- Skilled in handling multiple tasks and adjusting quickly as needed.
Benefits You’ll Get:
- An attractive compensation package that reflects your skills and experience.
- Opportunities for training and career advancement to help you grow in your field.
- Eligibility for performance-based bonuses that reward your contributions.
- Generous vacation and personal leave policies to recharge and refresh.
- A collaborative and inclusive work environment that values teamwork and diversity.
If you’re excited about digital marketing and want to join a forward-thinking team, we’d love to hear from you!